In collaboration with Reliance Retail and Rasci

Chitkara University in Himachal Pradesh is one the highly rated Universities of North India with strong industry collaborations, academic partnership with more than 200+ global Universities and diverse student community from across the country.

Chitkara University, Himachal Pradesh has been nominated by the Ministry of Human Resource Development, Government of India, as one of the few institutions in India to initiate the program in BBA (Retail Operations).

BBA (Retail Operations) will run in collaboration and support of Retailers Association’s Skill Council of India-RASCI (Skill India, National Skill Development Corporation), Ministry of Human Resource Development, Government of India and Reliance Retail Limited.

Since its inception in 2006, Reliance Retail has grown to become India’s largest retailer delivering superior value to its customers, suppliers and shareholders. Their nationwide network of retail outlets delivers a world-class shopping environment and unmatched customer experience powered by our state-of-the-art technology and seamless supply-chain infrastructure.

RASCI is a not-for-profit, independent public limited organisation established under Section 25 of the Companies Act and represent the retail industry in India . It has been funded by the Government of India along with Equity participation from Retailer’s Association of India, Reliance Retail Ltd., Future Retail India Ltd., Shoppers Stop Ltd., Globus Stores (P) Ltd., Trent Ltd., Infiniti Retail Ltd. and Connaught Plaza Restaurant (P) Ltd. to function as the Apex Skill Development Council for the Retail Industry.


3-Year BBA in Retail Operations offers direct gateway to industry with mandatory practical exposure in retail stores and employee retention design. Students selected for the program will get stipend from industry partner since beginning of the program. The program curriculum has been designed as per the Model Curriculum released by Retailers’ Association Skill Council of India (RASCI), Mumbai and leading retail company: Reliance Retail Limited. The curriculum includes general education and skill development components having extensive practical and On-the job Training in Reliance Retail stores.

  • The duration of the program is three years consisting of six semesters with a thoughtful mix of skills relating to professional education and general education on credit based system.
  • The successful students will be awarded Degree of completion in both Skills and General education components of the curriculum by Chitkara University, Himachal Pradesh.
  • The students enrolled in the program will attend the classes for four days followed by On-the-Job Training for 2 days at Reliance Retail stores.
  • The course places immense value on the On-the-Job Training component with an objective to allow students to have comprehensive knowledge of the dynamic retail environment in India with one of the largest retail brand Reliance Retail Limited.
  • This program integrates work experience in the field of retail operations within the entire duration of the course itself with monthly stipend of Rs.5000 once enrolled on www.apprenticeshipindia.org successfully.
  • Deserving eligible students will be placed directly in Reliance Retail Limited across country on successful completion of the program.
Program Outcomes

Job prospects in retail sector include but are not limited to Customer Sales Associate, Team Leader, Departmental Manager, Floor Manager, Store Manager, Retail Operations Manager, Retail Buyers and Merchandisers, Visual Merchandisers, Logistic Managers, Warehouse Managers and many more.

Eligibility & Fees
  • XII Passed (Any Stream with minimum 50% marks)
  • Personal Interview
Per Semester 50,000(Day Scholar)
Per Semester 70,000 (Residential)

Get in Touch With Us